WCRN SOLD BY CARTER RBOADCASTING TO RED APPLE MEDIA WABC NEW YORK.
CLARK SMIDT, BROADCAST ADVISOR CONNECTED THE PARTIES.

Prompt, Customized Station Enhancements
CLARK SMIDT, BROADCAST ADVISOR CONNECTED THE PARTIES.
MARCH 2026 NOR’EAST RADIO UPDATE
TOTAL PERS. MON-SUN : BOSTON, NEW YORK CITY, LONG ISLAND, PHILADELPHIA, WASHINGTON DC, BALTIMORE, PROVIDENCE & HARTFORD
CLARK SMIDT, Advisor / Connector. Boston Broadcast Management since 1970.
www.broadcastideas.com ** 978 502 6633 ** clarkfsmidt@gmail.com
Every Picture Tells a Story. Radio Reach Remains Powerful.
50+ is Really The New Money Demo. Don’t miss this Essential $$$ Audience.
Overdue AM & All Radio Protection – Make it Law and Keep Local Service in Cars.
BOSTON (10) Population 4.543 mil. Hispanic 13.0% Black 8.7%. JAN / FEB / MARCH 2026 CLUSTERS: Heart 22.4-22.8-23.0 over #2 Audacy by 4.1: 26.9-19.4-17.9 & Beasley by 5.0: 20.1-17.6-17.0 WGBH/WCRB 6.6-7.4-8.6. WBUR 4.5-5.2-5.6. Smaller FEB / MARCH Change Range: +1.3 / -0.6
2-1-1. WMJX Audacy A/C 6.2-6.2-6.2. Flat, vulnerable at 0.6 lead for the top. Cume stays #1: 780-827-832k
T7-5-2. WBUR Boston University News/Talk 4.5-5.2-5.6. +0.4. Big jump to #2. #11-9 cume gain, 298-297-348k
3-2-3. WROR Beasley Classic Hits 5.5-5.7-5.3. -0.4 dip for the former #1. Holds on to #3 cume 593-594-604k.
4-6-4. WXKS/FM iHeart CHR 5.1-4.9-5.2. -0.2. Back into Top 5 with work to regain. #2 cume 595-645-659k.
2-T3-5. WBZ/FM Beasley Sports 7.6-5.3-5.1. -0.2. Strange playoff season slip. Stays at #8 cume 565-391-345k.
15-12-6. WCRB ‘GBH Classical 3.3-3.6-4.9. Surprise March gain winner. +1.3. Small #17 cume 220-211-197k.
T7-T3-7. WWBX Audacy Hot A/C 4.5-5.3-4.7. -0.6. Biggest dip. 7 stations within 1.0. #6 cume 453-498-503k.
T10-T7-8. WZLX iHeart Classic Rock 3.8-4.3-4.6. +0.3. Lone rocker had better days. #5 cume 471-520-518k.
T10-T9-TIE 9: WXRV Northeast Adult Alternative 3.8-3.9-3.9. Nicely stays Top 10 on #10 cume 361-325-345k.
14-11-TIE 9: WGBH ‘GBH News/Talk 3.5-3.8-3.9. Fine facilities but weak. WBUR up 1.7. #13, 258-274-306k.
5-T7-11. WBZ-AM iHeart News/Talk 5.0-4.3-3.8. -0.5. Surprise dip with essential service. #10, 332-331-314k.
T10-T9-12. WBGB Audacy Adult Hits 3.8-3.9-3.7. Low-cost automation has potential. #4 cume 486-546-556k.
13-15-13. WRKO-AM iHeart Talk 3.6-3.2-3.4. +0.2. Important local AM talk hangs in. #20 cume 118-106-125k.
6-14-14. WEEI/FM Audacy Sports 4.8-3.5-3.3. -0.2. ‘BZFM leading 1.8. Red Sox need hits. #15, 355-231-289k.
9-14-15. WKLB Beasley Country 4.0-3.4-3.2. -0.2, going 2.6-1.8-1.9 over The Bull. #13-14 cume 347-282-304k.
16-17-16. WBQT Beasley Hot A/C 2.6-2.9-3.0. Getting their money’s worth? Mix is up 1.7. #7 cume 454-446k.
17-16-17. WJMN iHeart Rhythmic CHR 2.0-3.0-2.7. -0.3. Losing battle for a big signal? #9-12, 339-343-306k.
20-18-18. WZRM iHeart Spanish Tropical 1.1-1.5-1.8. +0.3. Another small gain stays #18 cume 136-148-187k.
21-21-19. WBOS Beasley Bloomberg Business 1.0-1.2-1.7. +0.5 for a nice share gain. #21 cume, 110-95-119k.
18-T19-20. WBWL iHeart Country 1.4-1.4-1.3. 2 FM total country dips 5.4-4.8-4.5. #15-16 cume 215-217-202k.
19-T19-21. WERS Emerson College Adult Alternative 1.3-1.4-1.1. Losing luster? #17-19 cume 203-195-158k.
TIE 22 @ 1.0: WCCM-AM Costa Spanish CHR 0.8-0.9-1.0 #25 cume 31-34k & WKVB (WAAF) Air Love
Christian dismal #21-22 cume, 89-95k. 24. WRCA-AM Beasley Classic Rock 0.4 #23, 60k. TIE 25 @ 0.3:
WNKC Air Love Contemp. Christian. K-Love 0.9-1.3 total, #24 cume 38-42k; TIE 25: WMEX-AM Classic
Hits #27 cume 13k. 27. WXKS-AM iHeart Talk 0.2, #26, 20k. 28. WCAI ‘GBH N/T 0.1 #30, 5k. TIE 29 @ 0.0
Audacy: WEEI-AM Sports #28, 13k & WBGB-HD2 Variety #29, 10k. Quite the March share place scramble.
Boston is anyone’s ballgame. To be continued…
NEW YORK (1) Pop. 16.93 million. Hispanic 26.2% Black 16.4%. JAN / FEB / MARCH 2026 CLUSTERS: iHeart 25.5-25.4-25.8 takes Audacy 22.7-22.4-23.3 by 2.5. Spanish Broadcasting 8.9-8.6-7.9 Ties MediaCo. Holding 7.4-7.6-7.9. WNYC Public 7.1-7.2-7.0. Red Apple WABC-AM/WLIR 4.5-4.5-4.1. 12 Stations Top 1 million cume. February/March Share Change Range is Less than 1.0: +/- 0.8.
2-2-1. WLTW iHeart A/C 7.0-7.4-7.4. Flat. But back on top at #1. Cume continues as #1: 3.88-3.64-3.76 mil.
1-1-2. WINS-FMAudacy News 7.5-7.8-7.2. -0.6. Dips out of top slot and cume off #5-6, 1.85-1.97-1.93 million.
T5-T4-3. WHTZ iHeart CHR 5.1-5.0-5.6. +0.6. Back up. Major CHR holds on to #3 cume. 22.03-2.18-2.33 mil.
4-3-4. WCBS-FM Audacy Classic Hits 5.3-5.3-5.4. Sounds good and stays in Top 5. #2 cume 2.36-2.43-2.5 mil.
T5-T4-5. WNYC/FM Public News/Talk 5.1-5.0-4.9. A slight slip but stays Top 5. Cume #16-17, 728-672-773k.
7-T8-6. WBLS MediaCo. Urban A/C 4.6-4.4-4.8. Leads Urban WWPR by 1.5 on #10-9 cume 1.24-1.24-1.4mil.
T12-10-7. WNEW-FM Audacy Hot A/C 3.7-3.8-4.6. +0.8. Solid monthly gain. #6-5 cume 1.72-1.69-2.09 mil.
8-7-8. WAXQ iHeart Classic Rock 4.3-4.5-4.3. -0.2. New York’s Top Rock keeps #7 cume 1.57-1.63-1.66 million.
3-T4-9. WSKQ SBS Spanish Tropical 5.4-5.0-4.2. -0.8. #1 of 6 Hispanics slips; keeps #8 cume 1.7-1.52-1.6 mil.
9-T8-10. WABC-AM Red Apple Talk 4.2-4.4-4.0. -0.4. #1 NYC AM & Talk. #3 on LI. #19 cume, 397-426-433k.
T12-T12-11. WKTU iHeart Rhythmic CHR. 3.7-3.3-3.6. +0.3. Now holding at #4 cume. 2.11-2.02-2.32 million.
11-12-12. WFAN Audacy Sports 3.9-3.3-3.5. +0.2. Stream is gone. Cume rank off #15-16 but up 813-740-839k.
10-11-13. WWPR iHeart Urban Contemporary 4.0-3.6-3.3. -0.3. Still chasing ‘BLS. #11 cume, 1.2-1.16-1.23mil.
14-14-14. WQHT MediaCo. Rhythmic-CHR 3.1-3.2-3.1. Registers a slight dip. #9-10 cume. 1.35-1.32-1.36 mil.
15-15-15. WPAT SBS Spanish A/C 2.0-2.4-2.2 -0.2. 2nd of 8 Hispanic stations. #13-15 cume 754-783-861k.
17-18-TIE 16: WXBK Audacy Classic Hip Hop 1.7-1.7-2.0. A welcome +0.3 gain. #11-12 cume 787-846k-1mil.
16-16-TIE 16: WQXR-FM WNYC Public Classical 1.9-2.1-2.0. A tick back. Off #20-21 cume, 294-317-348k.
18-T16-18. WPLJ Air Love Contemporary Christian 1.6-2.1-1.9. -0.2. A down-up #17-18 cume, 524-558-623k.
T20-T19-19. WEPN Emmis A/C 1.4-1.6-1.7. Big share gains are still to come. Stays #14 cume 709-773-870k.
18-T20-TIE 20: WXNY Univision Spanish Tropical 1.4-1.5-1.6. Hispanic share total 10.1. #13 847-777-872k.
22-T20-TIE 20: WOR-AM iHeart Talk 1.4-1.6-1.6. Flat. Stays behind WABC by 2.6. #23 cume, 259-274-328k.
19-T19-22. WSKQ Stream Spanish Tropical SBS 1.5-1.1-1.4. Only stream above 0.3. #24 cume, 289-259-322k.
T22-23. WFUV Fordham University Adult Alternative 0.8, #26, 229-248k. 24. WKXW Townsquare Talk 0.7,
#22 cume 283-331k. 25. WBBR-AM Bloomberg Business News 0.6, #35 cume, 133-125k. 4-WAY 26 TIE @
0.5: WMGQ Beasley A/C #25, 277k; T26: WBGO Public Jazz #27 cume 221k; T26: WKMK Press Country
#30, 187k; T26: WNVU Hope Spanish Christan #31 141k. TIE 30 @ 0.4: WHUD Pamal A/C #20 cume, 348k
& T30: WDHA Beasley Rock #29, 197k. 6-WAY TIE 32 @ 0.3: WWZY Press Classic Rock; WFDU Fairleigh
Dickenson Oldies; WARW K-Love Christian; WXPK Pamal Adult Alternative & WXBK-HD2 Audacy Country.
LONG ISLAND (21) Pop. 2.55 mil. Hispanic 20.4%, Black 10.2%. JAN / FEB / MARCH 2026 CLUSTERS: Audacy 24.1-25.2-23.1 leads iHeart 18.1-17.5-19.7 by 2.4. Connoisseur 12.6-13.1-13.5. Cox Media Group 9.6-8.7-8.5. Red Apple 8.1-6.8-6.4. Feb/March Change Range: +1.4 / -1.7 * LI Stations
1-1-1. WINS-FM Audacy News 7.0-9.2-10.6. -1.7 & 4.6-2.0 lead. Keeps the #1 Long Is. cume 441-424-418k.
3-4-2. WHTZ iHeart CHR 5.8-5.5-6.9. +1.4. Top March Jump. Leading WBLI by 2.7. #4-2 cume 339-338-372k.
2-2-3. WABC-AM Red Apple Talk. 6.3-6.0-6.0. Steady. The Big NYC 770 signal stays #16 cume 129-108-113k.
6-T6-4. WFAN Audacy Sports 5.2-4.5-5.6. +1.1. Streams are no longer a factor. Holds #12 cume, 171-154-193k.
5-3-5. WALK* Connoisseur Adult Contemporary 5.6-5.7-5.3. -0.4. Still recovery mode. #6 cume 373-352-322k.
8-9-6. WBAB* Cox Classic Rock 3.9-3.9-4.3. +0.4. #2 LI station. Former #1 moves #7-5 cume, 292-288-334k.
4-5-7. WBLI* Cox CHR 5.7-4.8-4.2 -0.6. Slips again becomes the #3 LI station. #6-7 cume is off 339-297-317k.
11-T11-TIE 8: WAXQ iHeart Classic Rock 3.4-3.1-3.8. +0.7 for New York’s Top Rock #9 cume, 272-246-274k.
9-8-TIE 8: WNEW-FM Audacy Hot A/C 3.7-4.3-3.8. -0.5. Sole LI Hot A/C stays with #11 cume 219-230-226k.
10-10-10. WLTW Audacy Adult Contemporary 3.5-3.2-3.6. +0.4. Stays #1 NY. LI cume up #5-3, 334-320-345k.
7-T6-11. WCBS-FM Audacy Classic Hits 4.4-4.5-3.4. -1.1 share drop. Audience dips #2-4 cume 344-356-335k.
12-T11-12. WKJY* Connoisseur A/C 2.9-3.1-3.1. Former #1 LI share now holds at # 8 cume on 264-264-280k.
13-13-13. WOR-AM iHeart Talk 2.2-3.0-2.5. -0.5. Good signal into LI. Cume is up slightly #21-20, 61-54-62k.
16-14-TIE 14: WWWF* Connoisseur Country 1.6-1.8-2.0. +0.2. Only LI Country stays #13 cume 126-130-140k
17-16-TIE 14: WHLI-AM* Connoisseur Oldies 1.5-1.4-2.0. +0.6. Nice March gain. Holds #18 cume 78-89-83k.
14-15-16. WKTU iHeart Rhythmic CHR 1.9-1.7-1.8. Holding on this month with #10 LI cume at 231-201-238k.
18-17-17. WPAT SBS Spanish A/C 1.4-1.3-1.6. +0.3, #19 cume 78-85-78k. 3-WAY TIE 18 @ 1.1: WWSK*
Connoisseur Rock 1.0-1.1-1.1. #14 cume, 123-125k; T18: WWPR iHeart Urban Contemp. 1.3-1.1-1.1 #16 cume
116k-98k & T18: WSKQ SBS Spanish Tropical 1.1-1.0-1.1, #17-15 cume, 97-113k – there is no local LI Spanish.
21. WXBK Audacy Classic Hip Hop 1.0-0.9-0.8. #20-17 cume 64-90k. 22. WBBR-AM Bloomberg Business News 0.5 #22, 19k.
23. WLIR* Red Apple Talk 0.4, Add WABC=6.4 #25 cume, 17k. TIE 24 @ 0.3: WNEW-HD2 Audacy Smooth Jazz #23 cume, 17k & T24: WSKQ Stream SBS Spanish Tropical, #24 cume 16.8k.
26. WINS-HD2 Audacy Mod. Alt. 0.2, #21 cume 23k. TIE 27 @ 0.1: WINS-HD3 Audacy Oldies & WHUD Pamal
A/C with both cumes 7k. Streams mostly disappear.
PHILADELPHIA (9) Pop. 4.85 mil. Black 20.5%, Hispanic 10.6%. JAN / FEB / MARCH 2026 CLUSTERS Audacy 28.3-27.1-26.9 leads Beasley 23.3-23.8-22.5 by 4.4 & iHeart 14.8-15.5-16.6 by 10.3. Urban One 4.9-5.1-6.7. WHYY 5.2-4.9-4.8. Air Love 4.8-5.1-4.2. Feb/March Change Range: +0.8 / -1.3.
T3-T1-1. WMGK Beasley Classic Rock 6.6-6.6-7.1. Steady. Shakes last month #1 tie. #2 cume 733-744-858k.
6-T3-TIE 2: WBEB Audacy A/C 5.4-6.5-6.6 +0.1. Moves up to #2. Can it regain #1? #1 cume 1.03-1.1-1.17mil.
1-T3-TIE 2: WIP-FM Audacy Sports 8.5-6.5-6.6. +0.1. Top 4 stations are within 0.6. #9-6 cume 685-610-605k.
5-6-4. WDAS iHeart Urban A/C 5.7-6.1-6.5. +0.4. Steady share growth. Audience up #8-7 cume, 508-508-569k.
2-T1-5: WMMR Beasley Rock. 7.1-7.1-5.8. -1.3. Takes the big dip for March. #5-4 cume with 631-617-701k.
T3-5-6. KYW-AM Audacy News 6.6-6.3-5.4. -0.9. Falls out of the Top 5 while going #6-9 cume, 547-535-531k.
7-8-7. WHYY Public News/Talk 5.2-4.9-4.8. -0.1. Solid Top 10 Public Radio moves #14-15 cume 364-348-372k.
9-9-8. WXTU Beasley Country 4.4-4.3-4.6 +0.3. Continues in the Philly Top 10. Holds #10 cume, 438-466-520k.
8-7-9. WVKP Air Love Contemporary Christian. 4.7-5.0-4.3. -0.7 and a #14-16 cume dip with 310-348-314k.
16-T12-10. WUSL iHeart Urban Contemporary 2.6-3.2-3.8. +0.6 again and a steady #13 cume, 391-363-424k.
12-11-TIE 11: WOGL Audacy Classic Hits 3.3-3.5-3.7. +0.2. Low share rank, strong #4-3 cume, 644-651-758k.
10-10-TIE 11: WBEN Beasley Adult Hits 3.6-4.2-3.7. -0.5. Share and cume both dip #3-5 cume, 672-698-678k.
15-T14-13. WPPZ Urban One R&B Oldies 2.7-2.7-3.5. +0.8. Got a nice March gain. #17 cume 280-276-308k
11-T12-14. WXPN U. Penn. Adult Alternative 3.4-3.2-3.3. Impressive non-comm. Stays at #18, 303-257-258k.
T17-17-15. WRNB Urban One Contemporary 2.2-2.4-3.2. +0.8. Nice move this month. #15-14, 302-312-384k.
13-T14-16. WIOQ iHeart CHR 2.9-2.7-2.8. No big change. Philly’s Top CHR moves #7-8 cume 499-510-545k.
T14-16-17. WPHT-AM Audacy Talk 2.7-2.5-2.5. Flat. Good PR presence but staying at #25 cume, 77-79-84k.
T19-19-TIE 18: WTDY Audacy Hot A/C 1.8-1.8-2.0. Another with higher cume than share. #11. 480-435-503k.
T17-18-TIE 18: WRFF iHeart Modern Alternative Rock 2.2-2.1-2.0. WXPN leads 1.3. #12 cume, 399-441-448k
T19-20-20. WRTI Temple University Classical 1.8-1.5-1.6. Well-presented non-comm #23 cume, 131-142-138k.
22-T21-21. WUMR iHeart Spanish CHR 1.4-1.4-1.5. Market’s only Hispanic #20-21-19 cume, 227-190-250k.
23-23-22. WPEN Beasley Sports 1.6-1.1-1.3. +0.2. Tough WIP competition. Cume holds at #22, 255-169-231k.
T24-T21-23.WPST Townsquare CHR 0.9-1.4-1.1. -0.3 #20 cume 210-219-239k. 23-24-23. WKXW Townsquare
Talk 1.0 #24 cume 92-110k. 25. WSTW Forever Media Hot A/C 0.8 #21 cume, 246-235k. 26. WEMG Mega
Spanish Tropical 0.3 #26, 76k. TIE 27 @ 0.2: WYPA Air Love Soft Christian #28, 27k & WKXW Stream
Townsquare Talk (Total 1.2) #30, 13k. 4-WAY TIE 29 @ 0.1: WSJO Townsquare Hot A/C #29, 34k; WXCY
Forever Country #27, 28k; WFPG Townsquare A/C #31, 11k & WTDY-HD2 Audacy Mod.Alt.Rock #32, 10k.
WASHINGTON DC (8) Pop. 5.29 million. Black 26.9% Hispanic 18%. JAN / FEB / MARCH 2026 CLUSTERS: iHeart 20.3-20.5-20.7 leads Hubbard 13.7-15.5-14.4. American University 11.1-12.0-11.0. Audacy 8.7-9.0-10.1. Urban One 7.6-7.9-7.4. Howard University 6.8-7.2-6.0. WGTS Christian 5.4-4.3-4.6. WETA Classical 3.8-4.0-3.2. Feb / March Change Range: +0.8 / -1.2.
1-1-1. WTOP/FM Hubbard News 13.5-15.2-14.3. -0.9. Top DC News Service Keeps #1 cume 851-923-927k.
2-2-2. WAMU American University News /Talk 11.0-11.8-10.8. -1.0. Frequent #1 share. #3 cume 562-621-593k.
3-3-3. WHUR Howard Univ. Urban Adult Contemporary 6.6-7.0-5.2. -1.2. Top drop. #4-5 cume 487-534-541k.
6-5-4. WASH-FM iHeart Adult Contemporary 4.9-4.6-5.1. +0.5. March maintains the #2 cume, 719-775-796k.
T4-4-5. WWDC iHeart Modern Alt. Rock 5.4-5.4-4.8. Solid Top5 Major Mkt. Alt. Rock #8 cume, 460-475-467k.
T4-6-6. WGTS Public Christian Contemporary 5.4-4.3-4.6 +0.3. DC Prayers sustain #13-11 cume 270-274-322k.
8-8-7. WZMQ iHeart Country 3.6-3.9-3.8. -0.1. Capital Country stays in Top 10 with a #13 cume 241-247-248k.
9-9-8. WBIG iHeart Classic Rock 3.3-3.3-3.5. Top 10 share with a higher #7 cume. Check TSL? 460-491-490k.
10-10-9. WIHT iHeart CHR 3.2-3.2-3.4. +0.2. Top DC CHR has lower shares with a big #4 cume 485-515-546k.
7-7-10. WETA Public Classical 3.8-4.0-3.2. -0.8. March major classical plays off key. #14 cume, 239-249-226k.
T14-T12-TIE 11: WIAD Audacy Classic Hits 2.1-2.4-2.7. +0.3. Step by step advance. #6 cume, 417-493-546k.
12-T12-TIE 11: WPGC Audacy Rhythmic CHR 2.4-2.4-2.7. +0.3. #2 CHR moves up. #9 cume, 307-369-366k.
11-11-13. WMMJ Urban One Adult Contemporary 2.9-2.8-2.6. -0.2. Waits for a gain #9-12 cume, 307-320-267k.
17-17-14. WLZL-FMAudacy Spanish Tropical 1.4-1.4-2.2. +0.8. Top Hispanic gets a break. #16, 138-142-127k
16-14-15. WJFK Audacy Sports 1.9-2.1-2.0. March Capital Sports seemed to be tough. #15 cume, 117-117-147k.
13-16-16. WPRS Urban One Inspirational Gospel 2.3-1.9-1.9. Just a slight praise at #20-18 cume, 64-101-116k.
T14-15-17. WKYS Urban One Contemporary 2.1-2.0-1.7. -0.3. Rebound is waiting. #11-10 cume, 277-277-324k.
18-T18-TIE 18: WLVW Air Love Christian 0.7-1.2-1.2. Flat. Too much DC religion? #19 cume, 120-104-103k.
xx-T18-TIE 18: WLNO Urban One Spanish CHR. 0.3-1.2-1.2. DC Hispanic Total: 2.8-3.4. #21 cume, 117-91k.
21-20. WBQB Chesapeake-Portsmouth Hot A/C 0.7 #21-17 cume, 92-124k. 23-21. WAIW Air Love Contemp.
Christian #28-26 cume, 33-56k. TIE 22 @ 0.5: WFLS Connoisseur Country #20, 85-92k & WDCH Bloomberg
Business News #23 cume 62-72k. TIE 24 @ 0.4: WWEG Manning Classics Hits #18-22, 105-87k & WTEM-
AM Audacy Sports T28 cume, 27-35k. TIE 26 @ 0.3: WRBS Bright Contemp. Christian #24, 70-77k & T26
WAFY Manning Hot A/C #25, 62k. 3-WAY TIE 28 @ 0.2: WCSP C-Span Talk #27 cume, 46k; WHUR-HD2
Howard Univ. Urban A/C & WAMU-HD2 American Univ. Blue Grass #33, 13k. 3-WAY TIE @ 0.1: WIHT
iHeart Rhym-CHR T28 cume 35k; WSHE-AM Hubbard Adult Alt. 24k & WIAD-HD2 Audacy Hot A/C 13k.
BALTIMORE (23) Pop. 2.47million. Black 30.9%. Hispanic 8.1%. JAN/FEB/MARCH 2026 CLUSTERS: Audacy leads by 1.8: 12.9-14.0-15.7, Urban One 14.1-13.5-13.7, iHeart 12.2-12.0-12.3, Hearst 8.3-8.1-8.0, YPR Public 7.1-6.9-6.5, Christian/Gospel 5.0-5.3-5.0. February/March Change Range +1.3 / -0.6
1-1-1. WWIN Urban One Urban A/C 8.7-8.9-8.4. -0.5. Ahead at #1 by 3.5-2.4. Holds #4 cume 280-276-300k.
T7-5-TIE 2: WLIF Audacy Adult Contemporary. 4.1-4.7-6.0. +1.3. Moving back up. #1 cume 344-419-443k.
9-2-TIE 2: WWMX Audacy Hot Adult Contemporary 3.7-5.4-6.0, +0.6. Audacy wins. #5-3 cume 242-249-305k.
2-3-4. WPOC iHeart Country 5.6-5.3-5.6. +0.3. Major mkt. country showing. Moves #7-8 cume 196-187-210k.
3-6-5. WERQ Urban One Urban Contemporary 5.4-4.6-5.5. +0.9. Evening out on a #7-3-5 cume 246-275-298k.
4-4-6. WIYY Hearst Rock 5.0-5.2-4.6. -0.6. Leads WQSR by 0.3, WZBA by 2.3. Stays #6 cume, 181-231-231k.
6-7-7. WQSR iHeart Adult Hits 4.2-4.3-4.3 Steady. High cume but a low share = TSL. #2 cume, 274-330-319k.
T7-8-8. WYPR Public News/Talk 4.1-3.9-3.8. Content insures YPR stays Top 10. Tie #11 cume, 126-124-132.5k.
11-T11-9: WBAL-AM Hearst News/Talk 3.3-2.9-3.4. +0.5. Stronger news with TV? #14-13 cume, 102-92-110k.
5-9-10. WJZ-FMAudacy Sports 4.6-3.4-3.3. -0.1. Holds on in Baltimore Top 10. Tie #11 cume, 146-128-132.5k.
12-12-TIE 11: WRBS Bright Contemporary Christian 3.2-2.9-3.0. Prayers preserve the #10 cume, 157-142-144k.
13-10-12. WTMD ‘YPR Public Adult Alternative 3.0-3.0-2.7. -0.3. Slight March dip. #13-14 cume, 94-114-103k.
10-13-13. WZBA Times Shamrock Classic Rock 3.5-2.4-2.3. -0.1. Unlucky 13 with a #8-9 cume 197-194-206k.
17-16-14. WGTS Atlantic Gateway Contemporary Christian DC 0.9-1.6-2.0. +0.4. Has #18-17 cume, 44-60-76k.
15-14-15. WZFT iHeart CHR 1.9-1.9-1.9. Flat. A TSL check with the growing cume gain #9-7, 154-185-229k.
16-17-TIE 16: WTOP-FM Hubbard DC News 1.4-1.2-1.5. +0.3. Strong signal in Baltimore for #15, 87-83-94k.
14-15-TIE 16: WBJC Public Classical 2.1-1.7-1.5. -0.2. Downplaying the scales. #16-18-16 cume, 77-90-91k.
18-18-18. WDCH DC Bloomberg Business News 0.8-0.8-0.8 #19 cume 48-47k. 22-19-19. WEAA Public Jazz
0.5-0.7-0.7 #17-18 cume, 68-69k. T19-20-20. WCAO-AM iHeart Inspirational Gospel 0.5, #22 cume 21k. 21-
21. WLIF-HD2 Audacy Inspirational Gospel 0.3 #20, 28k. 22. WEAA Stream Public Jazz 0.2 (0.9 total) #22
cume 9k. 23. WLIF-HD3 Audacy Oldies 0.1, #23 cume, 6k. 24. WJZ-AM Audacy Sports 0.0 #24, 5k.
PROVIDENCE (45) Pop. 1.5 mil. Hispanic 15.1%, Black 8.3%. JAN/FEB/MARCH 2026 CLUSTERS: iHeart 21.3-21.3-21.2, Red Wolf 8.8-11.1-11.5, WGBH 3.5-3.5-4.0. Air Love 2.5-3.1-3.8. RI Public Radio 2.1-2.3-2.7. No Cumulus. February/March Very Small Share Change Range: +0.5 / -0.3
2-1-1. WCTK Hall/Red Wolf Country 7.5-9.1-9.4. +0.3. Another gain for 1.6 lead. #2 cume. 222-227-252k.
1-2-2. WWBB iHeart Classic Hits 7.9-7.7-7.8. +0.1. The solid second place gains #4-3 cume, 218-202-242k.
4-3-3. WHJY iHeart Classic Rock 6.2-6.6-6.8. +0.2. Former #1 gets share gain on a #3-4 cume 186-217-232k.
3-4-4. WSNE iHeart Hot A/C 6.3-5.4-5.1. -0.3. Takes a share dip but wins #1 cume. Go figure. 276-263-285k.
6-5-5. WGBH-FM ‘GBH Boston Public News/Talk 3.2-3.4-3.7 +0.3. 100kw signal. Holds #7cume, 65-75-78k.
7-6-6. WLVO (WBRU) Air Love Contemporary Chrisitan. 2.8-3.1-3.6. +0.5. Gaining at #5 cume, 96-100-105k.
8-8-7. WNPN Rhode Island Public News/Talk 2.1-2.3-2.7. RI non-comm is growing. Holds #8 cume, 41-55-70k.
5-7-8. WVEI/FM Audacy Sports 3.0-2.9-3.7. Big signal sold in Jan. to RI Public Radio. #7-6 cume, 92-70-80k.
T9-9-9. WHJJ-AM iHeart Talk 0.9-1.6-1.5. Must vote AM Radio preservation into law. #12 cume, 36-33-31k.
T9-10-10. WKKB Red Wolf Spanish Tropical 0.9-1.0-1.0. Only RI Hispanic format. #9-10 cume, 40-49-50k.
T11-11-TIE 11. WNBH-AM Red Wolf Classic Hits 0.8 #10-9 cume, 40-52k. T11-12-11 TIE: WELH Wheeler
School Rock 0.8 #12-11 cume, 32-40k. 3-WAY TIE 13 @ 0.3: WCRB ‘GBH Classical#13 cume, 25k; T13
WDOM Providence College Variety #14 cume 26-20k & T13: WSKP-AM Red Wolf Oldies #15 cume 10-13k.
Air Love Christian TIE 16 @ 0.0: WTKL #16, 10k & WKIV Stream #17, 4k. Top 6 remain at same ranks.
HARTFORD (57) Pop. 1.11 million. Hispanic 17.2%, Black 13.0%. JAN/FEB/MARCH 2026 CLUSTERS: Audacy 28.8-29.8-27.9 as the market lead shrinks 5.3 to 1.4 vs. iHeart: 26.7-24.5-26.5. Red Wolf 14.2-16.8-17.1. Connecticut Public 6.2-6.9-6.9. Feb/March Share Change Range: +1.3 / -1.1
1.1.1. WRCH Audacy Soft A/C 11.5-11.8-10.7. +1.1. Scant 1.0 Hartford lead with #1 cume: 246-245-267k.
2-3-2. WWYZ iHeart Country 9.4-8.4-9.7. +1.3. Top Gain. Iconic CT Country holds #4 cume, 152-155-159k.
T3-2-3. WDRC/FM Red Wolf Classic Rock. 6.8-8.6-8.9. +0.3. Not your Dad’s Big D. #6 cume, 132-137-147k.
T3-T5-TIE 4: WKSS iHeart CHR 6.8-6.9-6.9. Holds. Stays Top 5 on very respectable #3 cume, 193-181-201k.
T6-T5-TIE 4: WNPR Connecticut Public N/T. 6.2-6.9-6.9. Steady. Tops ‘TIC/AM by 2.5. #10 cume, 74-84-81k
5-4-6. WZMX Audacy Rhythmic CHR 6.6-7.3-6.7. -0.6. Audacy needs ‘RCH support. #7 cume, 125-140-143k.
8-8-7. WHCN iHeart Classic Hits 5.8-5.5-6.5 +1.0. Gains & needs more. ‘DRC/F +2.4. #5 cume, 141-148-157k.
T5-7-8. WTIC/FM Audacy Hot A/C 6.2-5.8-6.1. +0.3. TSL check from a significant #2 cume 177-196-241k.
9-9-9. WTIC-AM Audacy News/Talk 4.0-4.9-4.4. -0.5. Only CT 50kw AM needs spark. #11 cume 64-68-58k.
10-10-10. WMRQ Red Wolf Modern Alt. Rock 3.8-3.8-4.2. +0.4. Fine Alt. presence. #8 cume 103-93-120k.
11-11-TIE 11. WKCI iHeart New Haven CHR 2.6-2.4-2.2. -0.2. Competitive CHR market. #9 cume 104-97-96k.
T12-13-TIE 11: WCCC Air Love Christian 1.7-1.8-2.2. +0.4. Better if more local. #10-12 cume, 57-58-54k.
T14-12-13. WBOM-AM Red Wolf Urban Adult Contemporary 1.5-2.2-1.8. -0.4. Nice translator. #13, 41-43-37k.
14-T14-14: WMRQ-HD2 Red Wolf Spanish Tropical, 1.5-1.6-1.6. Solid HD2 signal. #15-13 cume 40-39-45k.
T12-T15-15. WUCS iHeart Sports 1.7-1.1-1.21. Tough for sports in between BOS & NYC. #15 cume 40-33-36k.
16-T15-16. WRYM-AM Trignition Spanish Tropical 0.9-1.1-1.0. #16 cume 30-27k. 17-17. WDRC-AM Red Wolf Talk 0.4, #18 cume, 12k. T18-18. WNTY-AM Red Wolf Oldies 0.2 #17 cume 18k. T18-19. WPOP-AM
iHeart News/Talk 0.0. #19 cume, 7-4k. Once an iconic battle between AMs WDRC & WPOP; now less than 0.5.
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