All photos by Clark

Columbus Circle, NYC

​​​RADIO: THE ULTIMATE CONNECTOR
THE BIRTH OF A STATION
WCOZ AIRFORCE
August 1975 Assigned by Blair Radio to ReStart Boston Beautiful Music 94.5 FM "COZY" 
One Book:  2.9 becomes Boston's Best Rock
​a full share point ahead of iconic WBCN.
The Same Principles Apply, Today.

CLARK SMIDT, Media Connector  
Putting together winning elements for your sustained success.

YOU ONLY GET ONE CHANCE TO START UP. 

BE MEMORABLE
CREATE A PROFITABLE WINNER 

FORMAT START UPS:
WEEI-FM, Boston CBS O & O
"Softrock" Mass Appeal Adult Album

WBZ-FM, Boston
Group W "All Hits, All The Time"

WCOZ-FM, Boston 
"Boston's Best Rock"

WEZE-AM, Boston 
AlbuM 1260 
WBOS-FM, Boston 
Mass Appeal Adult Album
WOTB-FM, Newport, RI 
Greatest Artists & All That Jazz 
WMVY-FM, Martha's Vineyard
Album Radio 92-7
WPIX-FM, New York
"New York PIX the Hits" A/C
WFAL-FM, Cape Cod A/C
WCIB-FM, Cape Cod
 "COOL 102" Classic Hits
WTPL-FM, Concord, NH 
The Pulse - Talk
WTVL-FM, Augusta, ME  

980 WCAP, Lowell MA 
Merrimack Valley Radio 
"Everybody Gets It" 
Full Service Local Talk

WNLC, New London, CT 
FM Classic Hits  "The Sound" 
WKNL, New London, CT
Live FM Oldies "KOOL 101"

NH 1 NEWS NETWORK
Binnie Media, New Hampshire

STATIONS BUILT & OWNED:
WNNH-FM, Concord, NH 
New Hampshire's OLDIES 99, 1979 
Clark Broadcasting of New Hampshire 6kw 

WWUH-FM, West Hartford, CT. 
Public-Alternative Radio, 1968 
University of Hartford 3kw stereo

980 WCAP, Lowell, MA. 
Live & Local News / Talk / Sports, 2007 
Merrimack Valley Radio - 5kw Full Time  "Everybody Gets It"

TV & CABLE

WMUR-TV/9  ABC, Manchester, NH. 
Imes Communications 
WHCT-TV/18  Independent, Hartford, CT. RKO General
WHNB-TV/30 NBC, West Hartford, CT.
Connecticut Television

WHLL-TV/27 Boston
KISS 108 Video Request Show 

Around Town! Cable Network, Boston


HEARST WCVB-TV 5, BOSTON
News simulcast / partnership WCAP radio

STRATEGIC CONNECTION 
SOCIAL MEDIA BUILDS BRAND VALUE

ACCOUNTABLE CONFIDENTIAL CUSTOM ARRANGEMENT

THE PERFECT FIT 
 PRIORITIES, TIMING and BUDGET

The Eagles.  Without the turkeys.
Joni.  Without the baloni.
Sgt. Pepper.  Without general chaos.
Steely Dan. Without the heavy metal.
Fleetwood Mac. WIthout the smack.
Boz Scaggs. WIthout the draggs.
The Moody Blues. Without the blahs.

"The Tip of the Iceberg"

MAJOR MARKET CLIENTS including Boston, New York City, Philadelphia and Chicago along with Hartford, Connecticut, 
and all over New Hampshire, Maine, Cape Cod & Upstate.  
Clark has also worked in Florida, Wisconsin, Texas, Illinois, Missouri, Florida, Vermont, Wyoming, Upstate NY, Cape Cod and the USVI.

"The greatest benefit of working in media is connecting with people
and creating results from all opportunities.  
Encouraging teamwork is essential!"

"The priorities are client service and excellent presentation. Connecting the local audience with community leaders creates repeat customers.

"Stations & clients get prompt, profitable results.  
I work to apply all experience to deliver winning strategies without adding cost."

"You have to be tuned in to all resources.  
Know your market, opportunities, team and 
BE VERY PROUD OF THE PRESENTATION

LOCAL LOCAL LOCAL 
+    SMART POSITIONING 
=  PROFITABLE RESULTS

---

CONTENT, CONNECTION & DELIVERY WINS!

COMBINING ELEMENTS
MANY SMALL ELEMENTS CREATE BIG, SUSTAINED SUCCESS.
In 2007, Clark began his second round of ownership with 980 WCAP - Merrimack Valley Radio, LLC, Lowell, MA.  Within six months the station evolved to all live and local programming.  Talented announcers covered news, talk, sports, politics, travel and "Smart Shopping."  Strategic partnerships were formed with WCVB-TV/5, The University of Massachusetts Lowell and The Lowell Spinners.  WCAP cash billing tripled in the first full year of operation.  Local financing came from The Lowell Five Cent Savings Bank. Local talk programming was supplemented by the customized music format "The Beatles & Before." © Announcers from WCAP "Graduated" to Boston stations:  
WBZ 1030, WBZ/FM 98.5  "The Sports Hub,"  WRKO Talk Radio 680 and WGBH-TV.

Applying for, Building and Managing WNNH 'NEW HAMPSHIRE'S OLDIES 99" as licensee Clark Broadcasting of New Hampshire, Inc., Clark motivated a talented, hand-picked staff to carve out a significant advertiser and audience base during the extremely tough economic times of the early '90s. A major market sound and outstanding client service made WNNH OLDIES 99 an immediate winner and part of NH Radio history.

Clark served as Broadcast Advisor to Larry Gilpin, VP/GM WMUR-TV/9, (ABC) Manchester, N.H. (1990-2000). Besides suggesting style, positioning and weather services for radio, he introduced the radio news simulcast of Channel 9 on Oldies 99, WNNH Radio.  

Clark Smidt was elected Chairman of The New Hampshire Association of Broadcasters for two terms and served on the Board of Directors from 1992-2002.

After selling WNNH, Clark became Tele-Media's New Hampshire Market Manager running WNNH, WLKZ-FM, Laconia (Oldies) and WHOB-FM, Nashua (Hot A/C), all within the Boston ADI. 

Having been in the business through many transitions Clark offers applicable, contemporary perspective along with understanding cost-efficient strategies and use of all new media.

CLARK SMIDT  
A RESPECTED INDUSTRY VOICE  
passionately involved and "learning every day" from new developments, technologies, essential information, styles and sales techniques.  

US 1 - Monterey, CA.

Most important for success is respect and excellent chemistry with the station's staff!

​
"PRACTICAL IDEAS DON'T COST MONEY...THEY ADD VALUE TO YOUR BRAND YOUR SERVICE, 
​YOUR COMMUNITY AND DELIVER INCOME."  - Clark Smidt

CLARK SMIDT  978 502-6633  email: radiofm@comcast.net